data analysis

How Should I talk to my clients? Use Clienteling as your key everyday practice for your business

I. What is clienteling and why should I care about it? There’s no doubt you’ve been hearing this term once in your business life. Clienteling has always been linked to specific industries related to Luxury : jewelry, fashion, automotive… Clienteling is indeed a customer acquisition and retention technique used by sales associates to establish long-term …

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The EASIEST method to get a price optimization for your product in Excel

After using our beloved Excel for sales forecasting, it is now time to think about which pricing strategy to apply to maximize benefits. There’s plenty of methods but the one we’ll be discovering now is by far the easiest one as it does not require any Excel knowledge around formulas or math. Impressive? Let’s give …

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Data Analysis for Ecological Transition

Thanks to the Internet of Things and the development of big data, new opportunities are arising on a daily basis that should facilitate the ecological transition. Air pollution, extreme meteorological events, rising temperatures, reduced biodiversity, the environmental outlook is proving to be bleak at the beginning of the 21st century. Nevertheless, the human species is …

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